SPUR Planning Policy Area

Planning

We Believe: Growth can be good and should be directed to areas
that will support equitable development and sustainability.

Our Goals

• Leverage growth to create great neighborhoods and public spaces.

• Protect and expand open space.

• Concentrate new jobs and housing in downtowns and near major transit hubs.

• Grow up, not out.

SPUR Report

Model Places

Over the next 50 years, the San Francisco Bay Area is expected to gain as many as 4 million people and 2 million jobs. In a region where a crushing housing shortage is already threatening quality of life, how can we welcome new residents and jobs without paving over green spaces or pushing out long-time community members?

SPUR Report

A Downtown for Everyone

Downtown Oakland is poised to take on a more important role in the region. But the future is not guaranteed. An economic boom could stall — or take off in a way that harms the city’s character, culture and diversity. How can downtown grow while providing benefits to all?

SPUR Report

The Future of Downtown San José

Downtown San José is the most walkable, transit-oriented place in the South Bay. But it needs more people. SPUR identifies six big ideas for achieving a more successful and active downtown.

SPUR Report

The Future of Downtown San Francisco

The movement of jobs to suburban office parks is as much of a threat to the environment as residential sprawl — if not a greater one. Our best strategy is to channel more job growth to existing centers, like transit-rich downtown San Francisco.

SPUR Report

Getting to Great Places

Silicon Valley, the most dynamic and innovative economic engine in the world, is not creating great urban places. Having grown around the automobile, the valley consists largely of lowslung office parks, surface parking and suburban tract homes. SPUR’s report Getting to Great Places diagnoses the impediments San José faces in creating excellent, walkable urban places and recommends changes in policy and practice that will help meet these goals.

SPUR Report

Secrets of San Francisco

Dozens of office buildings in San Francisco include privately owned public open spaces or “POPOS.” SPUR evaluates these spaces and lays out recommendations to improve existing POPOS and guide the development of new ones.

Updates and Events


Housing the Next 100,000

Urbanist Article
In a new exhibition, The City + The City, students explore how San Francisco's Affordable Housing Bonus Program and other interventions might help alleviate the city's housing shortage.

SPUR Comments on Plan Bay Area 2040 Draft Preferred Scenario

Advocacy Letter
SPUR comments on the Plan Bay Area 2040 draft preferred scenario, calling on MTC and ABAG to explore and propose major changes in our current approach to planning, to add an implementation chapter at the end of the Plan and to assess alternative futures with different control totals for jobs and housing.

Lessons for Diridon: Rebuilding Rotterdam Centraal Station

News /
Over the next decade, San Jose’s Diridon Station will be remade into the first high-speed rail station in the country and the busiest transportation hub west of the Mississippi. What models can guide the planning for this major opportunity? Rotterdam Centraal, in the Netherlands, has a number of parallels to Diridon and offers an excellent model of what a modern transportation hub can be.

The Corporate Campus: A Local History

Urbanist Article
The Bay Area’s economic engine has evolved into a spatial pattern that comes with high environmental and social costs. Can we change course?