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San Francisco

Next Stop, San Francisco: Navigating the Future of Tourism

In-Person Forum

Business Member Event

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Image of Crissy Field with the Golden Gate Bridge

Photo by Darius Riley | HOUR VOYSES for SPUR

This event is specially curated for SPUR business members.
Please contact [email protected] or visit our Business Membership page for information on how your organization can get involved and support our work.

Tourism in San Francisco has taken a big hit, with reduced visitation from China, sluggish business travel, and low bookings for conventions and large events. But there are many reasons to be optimistic for 2025 and beyond. The Bay Area will host major international sport events in 2026, including FIFA World Cup matches and the Super Bowl, with huge potential to bring more visitors to San Francisco and to fill up hotels. Big conventions are starting to come back to Moscone Center. Concerts, festivals, night markets, and new entertainment zones are transforming the streets and creating new opportunities for residents, workers, and visitors to enjoy the city. In this panel discussion, we will hear more about the role of tourism in the city's economy, how the industry is positioning itself for transformation and recovery, and the opportunities that lie ahead.

  • Moderator: Sujata Srivastava / Chief Policy Officer, SPUR
  • Anna Marie Presutti / President and CEO, San Francisco Travel Association (SF Travel)
  • Mike Nakornkhet / Director, San Francisco International Airport (SFO)
  • Zaileen Janmohamed / President and CEO, Bay Area Host Committee

 

Doors will open at 8:15AM for event registration and coffee.

Location

SPUR Urban Center
654 Mission Street
San Francisco, CA 94105-4015
Email
[email protected]

Admission

Business Member Registration

When registering, please indicate your company affiliation.

Refund Policy

Sponsorship payments: Will not be refunded, as sponsorship benefits take effect immediately and are on-going through the date of the event.

Auxiliary Services

If, in order to participate in a SPUR event, you need auxiliary aids or services for a disability (e.g., qualified interpreter, qualified reader, written materials, taped texts) please submit your request five business days before the event to [email protected] or 415-781-8726 x132. SPUR will work with you in identifying effective auxiliary aids or services that it can provide. If you need to cancel your request, please notify SPUR at least two business days before the event.