SPUR Planning Policy Area

Planning

We Believe: Growth can be good and should be directed to areas
that will support equitable development and sustainability.

Our Goals

• Leverage growth to create great neighborhoods and public spaces.

• Protect and expand open space.

• Concentrate new jobs and housing in downtowns and near major transit hubs.

• Grow up, not out.

SPUR Report

Model Places

Over the next 50 years, the San Francisco Bay Area is expected to gain as many as 4 million people and 2 million jobs. In a region where a crushing housing shortage is already threatening quality of life, how can we welcome new residents and jobs without paving over green spaces or pushing out long-time community members?

SPUR Report

A Downtown for Everyone

Downtown Oakland is poised to take on a more important role in the region. But the future is not guaranteed. An economic boom could stall — or take off in a way that harms the city’s character, culture and diversity. How can downtown grow while providing benefits to all?

SPUR Report

The Future of Downtown San José

Downtown San José is the most walkable, transit-oriented place in the South Bay. But it needs more people. SPUR identifies six big ideas for achieving a more successful and active downtown.

SPUR Report

The Future of Downtown San Francisco

The movement of jobs to suburban office parks is as much of a threat to the environment as residential sprawl — if not a greater one. Our best strategy is to channel more job growth to existing centers, like transit-rich downtown San Francisco.

SPUR Report

Getting to Great Places

Silicon Valley, the most dynamic and innovative economic engine in the world, is not creating great urban places. Having grown around the automobile, the valley consists largely of lowslung office parks, surface parking and suburban tract homes. SPUR’s report Getting to Great Places diagnoses the impediments San José faces in creating excellent, walkable urban places and recommends changes in policy and practice that will help meet these goals.

SPUR Report

Secrets of San Francisco

Dozens of office buildings in San Francisco include privately owned public open spaces or “POPOS.” SPUR evaluates these spaces and lays out recommendations to improve existing POPOS and guide the development of new ones.

Updates and Events


After the Ghost Ship

News /
The fire at the Ghost Ship artists collective in the Fruitvale district was the most lethal fire in Oakland’s history and the worst in the state since the 1906 San Francisco earthquake and fire. How can property owners and the City of Oakland make places like the Ghost Ship safe without making them so expensive that they cease to be affordable?

Yes in My Backyard: More In-Law Units in San Jose

News /
Last week San Jose became the latest Bay Area city to update its in-law unit ordinances to better serve the need for housing solutions. Once illegal in many cities, this simple way to add more housing — create an additional unit in the backyard, basement, attic or garage — has become a welcome tool in the fight to make urban housing affordable.

Plan Bay Area Reveals the Need to Change Regional Planning Tools

News /
The latest update to Plan Bay Area is now underway — and its findings have revealed some troubling flaws in the planning tools we have for managing our region’s biggest challenges: making housing affordable and maintaining our transportation infrastructure. Now that these issues have been made apparent, it’s time to ask what we should be doing differently.

SPUR Supports Inclusionary Housing Small Sites Program

Advocacy Letter
Letter supporting a new inclusionary option for developers of small projects to contribute their fee to nearby projects as a way to grow preservation funding and provide another way for developers of small projects to fulfill their affordable housing obligations.