SPUR Planning Policy Area

Planning

We Believe: Growth can be good and should be directed to areas
that will support equitable development and sustainability.

Our Goals

• Leverage growth to create great neighborhoods and public spaces.

• Protect and expand open space.

• Concentrate new jobs and housing in downtowns and near major transit hubs.

• Grow up, not out.

SPUR Report

Model Places

Over the next 50 years, the San Francisco Bay Area is expected to gain as many as 4 million people and 2 million jobs. In a region where a crushing housing shortage is already threatening quality of life, how can we welcome new residents and jobs without paving over green spaces or pushing out long-time community members?

SPUR Report

A Downtown for Everyone

Downtown Oakland is poised to take on a more important role in the region. But the future is not guaranteed. An economic boom could stall — or take off in a way that harms the city’s character, culture and diversity. How can downtown grow while providing benefits to all?

SPUR Report

The Future of Downtown San José

Downtown San José is the most walkable, transit-oriented place in the South Bay. But it needs more people. SPUR identifies six big ideas for achieving a more successful and active downtown.

SPUR Report

The Future of Downtown San Francisco

The movement of jobs to suburban office parks is as much of a threat to the environment as residential sprawl — if not a greater one. Our best strategy is to channel more job growth to existing centers, like transit-rich downtown San Francisco.

SPUR Report

Getting to Great Places

Silicon Valley, the most dynamic and innovative economic engine in the world, is not creating great urban places. Having grown around the automobile, the valley consists largely of lowslung office parks, surface parking and suburban tract homes. SPUR’s report Getting to Great Places diagnoses the impediments San José faces in creating excellent, walkable urban places and recommends changes in policy and practice that will help meet these goals.

SPUR Report

Secrets of San Francisco

Dozens of office buildings in San Francisco include privately owned public open spaces or “POPOS.” SPUR evaluates these spaces and lays out recommendations to improve existing POPOS and guide the development of new ones.

Updates and Events


Urbanism From Within

Urbanist Article
SPUR's latest exhibition, Urbanism From Within, explores the secondary unit in San Francisco as a housing typology. The exhibition's creative investigations provide a variety of approaches to how the Accessory Dwelling Unit, or ADU, can be put to better use as housing in ways that do little to change the fabric of the community.

What Does SJ’s City Hall Plaza Need to Become a Great Urban Space?

News /
Building an iconic, future-oriented city hall in downtown San Jose was a leap toward urbanity. But to truly reap the rewards of density will require more work. Gehl Studio and the Tech Museum of Innovation partnered to survey the existing conditions of the plaza, test a series of prototypes and provide recommendations for animating the space.

SPUR Supports Addition of Dwelling Unit in Seismic Retrofit Buildings

Advocacy Letter
SPUR supports the ordinance introduced by Supervisor Wiener that provides an incentive for property owners to complete the earthquake-safety retrofitting of existing housing, and at the same time enables the addition of more housing to our city's supply.

SPUR Comments on SF Housing Element 2014-2022

Advocacy Letter
SPUR supports the adoption of San Francisco's 2014-2022 Housing Element in order to allow many of the Mayor's Housing Work Group's pending policy initiatives to move forward. However, SPUR maintains that the City can do more to address the housing deficit.

Changing the Rules of the (Development) Game

News /
Long before the current housing crisis, SPUR and partners like the SF Housing Action Coalition and Livable City advocated for better planning codes and practices in San Francisco. Paying attention to code may not be as headline-grabbing as placing a measure on the ballot, but it’s a key factor in shaping a city’s development — and San Francisco has made some significant updates recently.