SPUR Planning Policy Area

Planning

We Believe: Growth can be good and should be directed to areas
that will support equitable development and sustainability.

Our Goals

• Leverage growth to create great neighborhoods and public spaces.

• Protect and expand open space.

• Concentrate new jobs and housing in downtowns and near major transit hubs.

• Grow up, not out.

SPUR Report

Model Places

Over the next 50 years, the San Francisco Bay Area is expected to gain as many as 4 million people and 2 million jobs. In a region where a crushing housing shortage is already threatening quality of life, how can we welcome new residents and jobs without paving over green spaces or pushing out long-time community members?

SPUR Report

A Downtown for Everyone

Downtown Oakland is poised to take on a more important role in the region. But the future is not guaranteed. An economic boom could stall — or take off in a way that harms the city’s character, culture and diversity. How can downtown grow while providing benefits to all?

SPUR Report

The Future of Downtown San José

Downtown San José is the most walkable, transit-oriented place in the South Bay. But it needs more people. SPUR identifies six big ideas for achieving a more successful and active downtown.

SPUR Report

The Future of Downtown San Francisco

The movement of jobs to suburban office parks is as much of a threat to the environment as residential sprawl — if not a greater one. Our best strategy is to channel more job growth to existing centers, like transit-rich downtown San Francisco.

SPUR Report

Getting to Great Places

Silicon Valley, the most dynamic and innovative economic engine in the world, is not creating great urban places. Having grown around the automobile, the valley consists largely of lowslung office parks, surface parking and suburban tract homes. SPUR’s report Getting to Great Places diagnoses the impediments San José faces in creating excellent, walkable urban places and recommends changes in policy and practice that will help meet these goals.

SPUR Report

Secrets of San Francisco

Dozens of office buildings in San Francisco include privately owned public open spaces or “POPOS.” SPUR evaluates these spaces and lays out recommendations to improve existing POPOS and guide the development of new ones.

Updates and Events


The Future of the Berryessa BART Station

Urbanist Article
With the extension of BART into Silicon Valley, San Jose has a unique chance to shape growth around its first station, at Berryessa. Developing land uses that support BART ridership will be key to the success of Berryessa Station — and the future of the area around it. Substantial planning has already been done, but there are still opportunities for improvement.

San Jose Approves Big Plans for Diridon Station

News /
San Jose’s City Council approved the Diridon Station Area Plan (DSAP) after a five-year process. The DSAP focuses on dense mixed-use growth in a transit-rich infill location, includes needed improvements to the pedestrian and bicycle network and commits to better transportation management planning. However, close oversight will be important moving forward to ensure that Diridon Station becomes the transit-rich hub it was envisioned to be.

Focus on the First 20 Feet

Urbanist Article
Despite the aerial imagery so common in architecture and urban design, we do not see, interact with or experience spaces from a bird’s eye perspective. We commute, commune, eat, shop, share and play at ground level. Doing so, we are immersed in the first 20 feet of the vertical space around us. So why aren’t we designing it better?

Designing at Ground Level

Urbanist Article
In a good urban neighborhood, the ground floors of buildings work symbiotically with the surrounding sidewalks and public spaces. Together they provide a continuous network of pathways and experiences that are active, safe, comfortable and engaging. So how do we get there?

SPUR Weighs in on Proposed Housing Metering Legislation

Advocacy Letter
Although Supervisor Jane Kim's proposed housing balance legislation intends to increase the amount of affordable housing in San Francisco's District 6, SPUR analysis indicates that the plan is likely to backfire — resulting in less market-rate housing, not more affordable housing.